Antigue

Antigue was an inspiration driven, pop looking apparel brand of which I was the Creative Director and Co-Founder.

Every illustration of this project is made by hand, and behind the «flashy» looks of the characters lies the tale of their inspiring lives.

Illustrations

Wearing your heroes

Each collection had a specific theme, spanning from arts, sports and personal values. Each hero was represented in its "spirit animal" form.

Packaging

The best way to start the day

The pop feel of the brand was even more grounded into its packaging: cereal boxes featuring games, trivia and fun facts about both the content and the company.

Marketing

Finding the right niche

Marketing campaigns were fine-tuned towards each audience, making every collection feel even more organic.